In most organisations, leadership responsibilities include the important tenet that motivation to achieve goals is proportional to the extent that self-interests are satisfied. This theory is popularly known as ‘What’s in it for me?’ or WIIFM.
To put it simply, the WIIFM principle states that self-interest is the greatest motivator. The WIIFM principle is used by many motivators to find out needs, desires or motives of their team members.
These needs are determined by asking
people what they want directly or indirectly by observing what interests them.
Unsatisfied needs can make one experience the drive to pursue goals and satisfy
his needs.
However, self-interest need not be of
selfish nature. Not everyone participates in community work to satisfy
self-interest of recognition. So many do it because it satisfies their
self-interest of making a difference to the situation or maybe just feel good!
Persons who involve in positive,
proactive work have actually aligned their WIIFM with a broader vision and a
larger mission. They are the ones whose self-interest lies in looking at larger
interests of society.
Look beyond where
self-interest stood
WIIFM should align
with common good!
- Pravin K. Sabnis
No comments:
Post a Comment